What did you do during lockdown? Lots of organising of my house, exercising etc. Had quality time with husband. Lots of cooking and baking things I wouldn’t normally do (cos I had yeast and flour!) I took time to reflect on the business a little, but didn’t dwell. It is what it is, we will come out the other side, but for now let’s make the most of the time we have together. But by week three I was a bit over it.
What have you learned about yourself? Maybe I work too much and need to find more balance in my life. I thought about this a lot. Not “Is it worth it”, but more “Life is not all about work”. Other aspects of my life are equally important, and it took the business shutting down to see that. At the end of the year I always take time to reflect, but in lockdown there were no distractions; I couldn’t go anywhere, there was nothing that pulled me away from ‘right here and now’. I did quite like that in a sense.
What have you learned about your business, and what will you do differently? When you’re in the daily grind you don’t realise how much the business has grown. From where we started to where we are now is like “Wow!” I’ve realised how much we have grown into a multi-faceted business, and how we can simply change which facets we promote for now.
For instance, there won’t be as much demand for catering, but we can promote our frozen meals, and find new markets for them. And because we have to take out tables the café won’t be the strongest part of the business. Some clientele – particularly the elderly - may also be quite nervous about coming to the café as they have in the past. So, we are looking at diversifying to create more business outside our physical premises, such as fresh dinners.
Our main goal as a business is to keep everyone employed and hopefully growing a bit as well. I’m really hopeful for the future. I believe that the community will come back and support us and other local businesses.